Products

Ad*Views  
Ad*Views, Monitor-Plus' flagship product, provides summarized and detailed advertising intelligence across 17 media. Ad*Views delivers competitive information in standard report layouts, customized layouts and offers many exclusive functions for advanced competitive analyses. A few of the capabilities includes: details on promotional activity, digital snapshots of creative executions, trending of ad dollars for any of the 210 U.S. markets, and share of business reports. Ad*Views tracks and analyzes commercial units, GRPs, and dollars in a single, easy-to-use system. 

Ad*Sentry
Ad*Sentry is a web-based tool that identifies new TV spots within two days of the first airing, providing digital images in full color and audio.  Clients select specifications by advertiser, brand, or category, and are immediately alerted via email when a new creative is identified. Ad*Sentry reports occurrence data for each creative by market, distributor, date/time, and commercial duration.

Quick*Views
Quick*Views is a web-based service that provides instant access to U.S. advertising expenditures information in a clear, concise, flexible format.  Quick*Views makes it easy to generate reports on national competitive ad spending, and provides trending capabilities covering the most recent six years, for all 17 media categories.

Rapid Response
Rapid Response is an interactive reporting tool that provides immediate access to over six years of competitive U.S. advertising data for all 17 media categories. Rapid Response offers quick and easy data analysis from a broad summary of the market to a very detailed perspective.

Print*Views
Print*Views is a web-based library of magazine advertising data and their creative images. This library includes more than 300 national magazine measured since 1996, and over 350,000 creative images.  Print*Views provides valuable information for every ad: full-color creative images, expenditure data, page placement, and creative headline.  Information is available by advertiser, brand, or category.

Movie*Sentry
Movie*Sentry is a web-based tool that notifies users of late-breaking national TV commercials for all new theatrical releases, delivering spots in full color and audio.  

Place*Views
Place*Views is a web-based service that provides information on product placements that appeared on television. Place*Views allows users to identify which brands are using this form of advertising, what type of placement is being used, and when and where the placement has occurred.